Quick wins
for brilliant solopreneurs

(without burning your last $12 on another ebook you won’t read).

(without burning your last $12 on another ebook you won’t read).

Welcome to Your LaunchPad™

You’ve got more time than money. You’re scrappy, smart, and tired of Googling for answers. I got you!

Catapult Your Marketing in Minutes

Get Instant Access to Proven Marketing Prompts
that Turn Ideas into Results.

Make Sure Your Website and Funnels Have No Trust Leaks


Discover the most common credibility leaks on your website and what to do to fix it.

Create Online Courses that Your Audience Actually Want


Understanding what your audience wants is step 1, creating an online course that sparks interest and students is step 2.

Imagine…

instead of wasting Endless hours refining and overthinking, your LaunchPad™ allows you to plug in your brilliance, and bOOM! Done.

Here's what you get in Your LaunchPad:

  • 10-Point Tune Up → Spot hidden credibility leaks on your website before they cost you clients.

  • Funnel Fiesta → A funnel secrets that help you convert more leads and sales.

  • SimpliTeach → Simplify your teaching content, create your course, so your audience says “yes” faster and your impact is greater.

  • AI Marketing Prompts → The top generative marketing prompts to help you refine your strategy, write emails, social posts, and more in your own voice. Your marketing sidekick to grow your business.

Individually, these freebies have helped hundreds of solopreneurs save hours and land more leads. Together, they’re your momentum starter kit.

OUR TESTIMONIALS

From Frazzled to Fabulous

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Taylor

Brand Strategist

"I used the LaunchPad to help me build out my online course and had people on my waitlist to join before I even launched! Can't believe how easy this was."

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Maya

Wellness Coach

"The confidence and speed I have now is next-level. I’m not just showing up more... I’m closing more."

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Chris

Consultant

"I was spinning my wheels on how to grow my list. After 30 minutes in the LaunchPad™, I launched a new opt-in with a funnel."

Frequently Asked Questions

Is this really free? What’s the catch?

Yep, really free. No catch. We bundled four of our most popular resources into one easy download because (a) you shouldn’t have to waste another hour Googling, and (b) we know once you see how useful these are, you’ll want more. Win-win.

I’ve downloaded freebies before and never used them. How is this different?

Same. (We’ve all got a graveyard of unopened PDFs.) That’s why LaunchPad™ isn’t “info”, it’s action. Every piece is designed to save you hours and give you an instant win. Think plug-in-and-go, not sit-and-read.

Do I need to be techy to use this?

Not even a little. These resources are built for brilliant solopreneurs who’d rather do anything else than wrestle with tech. If you can open an email, you can use LaunchPad™.

How fast will I see results?

Honestly? In a single sitting. Whether it’s spotting leaks in your website, whipping up a funnel, or finally writing that post you’ve been putting off, LaunchPad™ is built for quick wins.

What if I want more than quick wins?

Great question. LaunchPad™ is your starter kit. If you’re ready to go beyond DIY and get accountability, support + systems, that’s where Ascend™ comes in. (But if your looking for an instant upgrade, don’t miss the opportunity to grab the Instant Credibility Check lifetime offer.)

MEET THE Creator of Ai Jam Session

Hey, I'm Lisa Zufall

Feeling like tech is the bully stealing your lunch money?

You’re not alone.

Running a small business today means balancing ten hats: marketing pro, social media whiz, tech guru, and that’s before lunch! Meanwhile, new platforms pop up faster than you can say “log in,” and staying relevant feels like a full-time job in itself.

I’ve seen it all. Overwhelmed small business owners drowning in endless updates, tech jargon, and digital “must-haves” that no one explains.

But guess what? You don’t have to navigate this maze solo.

I specialize in clearing the chaos and breaking down what really matters, helping you get back to doing what you love, with tools that work for you (not against you).

Let’s turn that overwhelm into a smart, focused plan.

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Blog & Articles

Personalization doesn't have to be overwhelming

Want Personalized Marketing Without Hiring a Data Team?

December 02, 20252 min read

Remember when marketing was just posting something on Facebook and hoping for the best?

Now it feels like you need a data scientist, three dashboards, and a secret decoder ring just to figure out what your audience wants.

You want to personalize your message, but the tech feels overwhelming.
The platforms promise “easy integration,” yet somehow you end up buried in spreadsheets, trying to remember which lead came from where.

Here’s the truth.
You don’t need a Ph.D. in analytics.
You need a system that knows your people and talks to them like you would.

Because personalization isn’t about fancy data models.
It’s about connection.

When someone opens your email and thinks, “Wow, they get me,” that’s not data magic. That’s strategic automation with a heartbeat.

Let me give you an example.

A client came to us frustrated because her leads kept ghosting after the first email. She’d worked so hard to attract them, but her follow-up felt flat.

We built her a simple automation that tagged leads based on what they clicked in her welcome email.
If they clicked “branding,” they started receiving tips and stories about showing up online with confidence.
If they clicked “sales,” they got real talk about overcoming fear in the sales process.

Each sequence spoke to what they cared about most.
Same list.
Same system.
Different experience.

Within a month, her open rates doubled and her replies went from zero to “I feel like you’re in my head.”

That’s the power of personalized automation done right.

At Birch, we help business owners create marketing systems that sound human even when they’re automated.
We help you segment smarter, write with empathy, and build workflows that feel like personal touchpoints, not just another email blast.

You don’t need a massive team.
You just need a better setup.

If you’re ready to create marketing that actually feels like a conversation instead of a broadcast, let’s talk.

Schedule a free strategy call and let’s build a system that works for you, not against you.

Because brilliance deserves a blueprint.
And your audience deserves to feel like they matter.

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